What this receiver needs first
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Receiver modes
One case object. Different receiver-first covers.
This layer does not create six different products. It adapts the same case to what each receiver needs to understand first: bank, insurer, buyer, customer, counsel, or internal management.
Receiver cover builder
Choose the receiver
What to keep later or private
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Receiver-first cover note
Build the cover to see the copy.
Why this matters
Without receiver modes
The same facts get rewritten for every audience. Tone shifts. The ask gets lost. The important file for this receiver is buried under attachments.
With receiver modes
You keep one record and change only the top layer: headline, ask, order of proof, and what stays in the private appendix.